Baxter + Company

Some handy tips for your first holiday let

A woman in a bath in a holiday cottage

For a lot of creative entrepreneurs, transforming an unloved space into a cute little holiday rental can be unexciting journey. But beyond the myriad creative decisions – from lush bedding to generous welcome baskets – there are some fundamental must-haves to ensure your vision pays its way. 


A great location is one of the most important factors for a successful Airbnb or holiday let. Renters often choose listings that are close to popular tourist attractions, public transportation, and amenities like restaurants and shops. That’s not to say there isn’t room for rural idyll – a breathtaking landscape can be just as compelling as a busy city centre. 

Cleanliness and Comfort:

It might sound basic, but a clean, comfortable, and well-maintained property is crucial for a successful Airbnb or holiday let. Invest in a good cleaner to keep everything ship-shape. Renters are looking for a space that feels like home, so making sure furniture, bedding, and linens are comfortable is really important.

Accurate Listing Description:

Creative people are great at selling their vision – it’s a superpower. But make sure not to over-egg the pudding. Providing an accurate and detailed description of your property, including photos, is essential to attracting renters. Renters want to know exactly what they are getting when they book a listing, so it’s important to be transparent about the amenities, size, and layout of the space.

Good Hosting:

The grand old art of good hosting is crucial to the success of an Airbnb or holiday rental. Responding promptly to inquiries, being flexible with check-in and check-out times, and providing helpful information about the local area can all help create a positive experience for renters.

Reasonable Price:

Setting a reasonable price for your holiday rental or Airbnb is important in attracting the right market. Consider the cost of similar listings in the area and make adjustments based on your property’s unique features and amenities. Also think about the kind of guest you might like to attract – what are their tolerances for bed night rates?

High-Quality Photos:

Excellent photography can make a big difference in attracting renters to your Airbnb. Renters are more likely to book a property if they can see clear, well-lit, and attractive photos of the space that conveys a sense of place and time.

We’re here to help:

Baxter + Company is here to help with your new holiday rental, from creating the right communications to curating a compelling interior and concept. Pop us an email to chat some more.